Business & Economics Books › principles of marketing international edition

Marketing: Defined Explained Applied 1e - SEROPE KALPAKJIAN

Brand New International Paper-back Edition same as per description **Economy edition May have been printed in Asia with cover stating Not for sale in US. Legal to use despite any disclaimer on cover. Save Money. Contact us for any queries. Best... more

Institute of Export: Principles of International Marketing (Paperback)

Focusing on the key aspects of setting up an export operation this text demonstrates how export decisions are actually made and justified financially. more

Principles of Hospital Administration and Planning - Sakharkar B. M.

Brand New International Paper-back Edition Same as per description **Economy edition May have been printed in Asia with cover stating Not for sale in US. Legal to use despite any disclaimer on cover. Save Money. Contact us for any queries. Best... more

International Business Law and the Legal Environment: A Transactional Approach (Paperback)

The fourth edition of International Business Law and the Legal Environment: A Transactional Approach gives business and law students a clear understanding of the legal principles that govern international business. This book goes beyond compliance... more

Hospitality Marketing Management 9780470088586 Used / Pre-owned

Completely revised and updated to include more information on Internet marketing tourism marketing marketing technology and international business Hospitality Marketing Management Fifth Edition is a comprehensive core marketing text. CONDITION –... more

Pre-Owned Economics Second Edition (Paperback) 1572594187 9781572594180

An introduction to the principles of microeconomics and macroeconomics that establishes strong links between theoretical principles and real-world experience while incorporating clear and consistent international focus throughout the text. more

Sport Marketing (Edition 2) (Hardcover)

This student text provides a foundation of theory and principles for those seeking sports management position It provides an overview of the reasons and foundations for sport marketing as well as theoretical and research issues and why market... more

Intermediate Accounting (Hardcover) by James Stice Fred Skousen Earl Kay Stice

Hard cover. 15th ed. Language: English. Pages: 1472. Sewn binding. Cloth over boards. 1472 p. Study the central activities of a business including today s hot topics to learn accounting principles! INTERMEDIATE ACCOUNTING International Edition... more

Pre-Owned Practicing Leadership: Principles and Applications (Paperback) 047008698X 9780470086988

Practicing Leadership Principles and Applications 4th Edition is unique and insightful in its perspective-it examines traditional and contemporary approaches to leadership through a multidisciplinary integrated and international lens. Authors Arthur... more

Principles of Services Marketing (Paperback) by Adrian Palmer

9780077116279. New condition. Paperback. Edition: 5. Language: English. Pages: 624. 624 p. Intended for college/higher education audience. Principles of Services Marketing 5th edition is an ideal introduction to this key marketing topic. Updated to... more

Pre-Owned Marketing: Real People Real Choices (Paperback 9780134292663) by Michael Solomon Greg Marshall Elnora Stuart

9780134292663. Pre-Owned: Good condition. Paperback. Edition: 9. Language: English. Intended for college/higher education audience. For undergraduate Principles of Marketing courses. Real people making real choices Marketing: Real People Real... more

Pre-Owned International Marketing Strategy (Paperback) 027365571X 9780273655718

This is the fourth edition of Frank Bradley s original International Marketing Strategy textbook. It continues to be structured around a comprehensive five stage managerial model of international marketing decision making at all stages of the... more

Pre-Owned Services Marketing International Edition (Paperback) 0538476451 9780538476454

Services Marketing International Edition by NA more

Hospitality and Travel Marketing (Paperback)

Fully revised and updated for its fifth edition Hospitality and Travel Marketing provides students with an international and systematic approach to hospitality and travel marketing structured around planning research implementation control and... more

Pre-Owned International Marketing 9781506389226 Paperback 2 edition

9781506389226. Pre-Owned: Good condition. Paperback. 2nd Revised edition. Revised. Pages: 672. 672 p. Intended for college/higher education audience. Now in its second edition International Marketing continues to provide its trademark integrated... more

Pre-Owned A Basic Guide to Exporting 3rd Edition (Paperback) 1885073836 9781885073839

Here is practical advice for anyone who wants to build their business by selling overseas. The International Trade Administration covers key topics such as marketing legal issues customs and more. With real-life examples and a full index A Basic... more

Pre-Owned Cross-Cultural Business Behavior: Marketing Negotiating and Managing Across Cultures (Hardcover 9788716134288) by Richard R Gesteland

9788716134288. Pre-Owned: Good condition. Hard cover. 2nd ed. Language: English. Pages: 282. Sewn binding. Paper over boards. 282 p. The second edition is an enhanced version of the original book a practical guide for international business people... more

Pre-Owned Internet Marketing & E-Commerce (Hardcover 9780324074772) by Ward Hanson Kirthi Kalyanam

9780324074772. Pre-Owned: Good condition. Hard cover. Language: English. Pages: 656. Glued binding. Paper over boards. 656 p. Contains: Illustrations. The second edition of Principles of Internet Marketing continues where the previous edition left... more

International Marketing (Rle International Business): A Strategic Approach To World Markets - Majaro Simon

Re-Issuing This Successful Book In Its Seventh Edition The Author Starts With An Overview Of Basic Marketing Concepts And Their Applicability On An International Basis. It Then Covers Each Ingredient Of The Marketing Mix And Explores Them In... more

Pre-Owned Principles of Marketing Engineering 2nd Edition Paperback

Our books are pre-loved which means they have been read before. We carefully check all our books and believe them to be in a - USED - VERY GOOD Condition condition. If you re not completely satisfied please get in touch & we ll be happy to help.... more

Strategic Brand Management (Paperback)

In Strategic Brand Management (2nd Edition) Alexander Chernev professor of marketing at the renowned Kellogg School of Management at Northwestern University lays out a systematic approach to understanding the key principles of building enduring... more

Investor Relations: Principles and International Best Practices in Financial Communications (Hardcover)

This practical guide on the theory and practice of Investor Relations combines the art and science of marketing financial analysis and financial communications in a single source. It offers expert advice and helpful tips to be used in real business... more

International Quantitative Marketing: Marketing Management Support Systems: Principles Tools and Implementation (Paperback)

Marketing management support systems are designed to make marketing managers more effective decision makers in this electronic era. Developments in information technology have caused a marketing data explosion but have also provided a powerful set... more

International Quantitative Marketing: Dynamic Models of Advertising Competition (Paperback)

I am gratified that there is sufficient interest in the subject matter so as to support the offering of a second edition of this monograph. The of differential games dynamic interpretation and game theoretic foundation form a powerful and vital... more

Pre-Owned Essentials of Marketing International Edition Paperback

Our books are pre-loved which means they have been read before. We carefully check all our books and believe them to be in a - USED - VERY GOOD Condition condition. If you re not completely satisfied please get in touch & we ll be happy to help.... more

Pre-Owned Principles of Marketing: Value Edition Paperback

Our books are pre-loved which means they have been read before. We carefully check all our books and believe them to be in a - USED - VERY GOOD Condition condition. If you re not completely satisfied please get in touch & we ll be happy to help.... more

International Operations Research & Management Science: Game Theory and Business Applications (Hardcover)

The revised edition of this book shows how game theory can be used to model and analyze business decisions from accounting to operations from marketing to strategy and more. Covers competition law and economics dispute resolution and competitive... more

Principles of Financial Accounting (Edition 12) (Paperback)

Needles/Powers Principles of Accounting 12e International Edition is continuously evolving to meet the needs of today s learner. This edition s new structure is based on research with students about the best way to deliver content in this course!... more

Principles of Marketing (Paperback)

Revised edition of the authors Principles of marketing. more

Grain Marketing: Second Edition (Paperback)

Grain Marketing explores the basic principles and concepts of grain marketing and analyzes the futures and options markets agricultural policy grain pricing and grain marketing structures in the United States Canada and the European Community. This... more

Marketing Tourism and Hospitality: Concepts and Cases (Paperback)

This textbook explores the fundamental principles of marketing applied to tourism and hospitality businesses placing special emphasis on SMEs in the international tourism industry. It includes examples from a wide range of destinations from emerging... more

Pre-Owned The Making of United States International Economic Policy: Principles Problems and Proposals for Reform (Paperback) 027596504X 9780275965044

Cohen s definitive study of the decision-making process in all sectors of U.S. international economic policy is now available in a revised updated edition. CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal... more

Physics (International Edition) (Paperback - Used)

Elegant engaging exacting and concise Giancoli s Physics: Principles with Applications Seventh Edition helps you view the world through eyes that know physics. Giancoli s text is a trusted classic known for its elegant writing clear presentation and... more

Routledge-Noordhoff International Editions: Digital Marketing Fundamentals: From Strategy to Roi (Paperback)

Digital Marketing Fundamentals is the first fully-fledged textbook on digital marketing that covers the entire marketing process. Both the scientific theory behind digital marketing as well as techniques and media are discussed. Digital Marketing... more

Pre-Owned Marketing: Principles and Perspectives (Paperback) with Online Learning Center Premium Content Card + Smartsims [With Olc and Premium Content Card] (Paperback) 007322569X 9780073225692

Offers coverage by integrating cross-functional teams customer loyalty and the Internet / technology. This third edition includes an Internet Marketing chapter and continues to integrate the Internet throughout. It not only talks about what... more