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| Best Seller  | Yo-Zuri Fishing Lure R1109PLS 3DB Crayfish 3 Hardbait 3 3/4 oz Prism The 3DB Crayfish is a slow sinking crayfish pattern hard-bait a forage favorite for Largemouth Bass. The design includes the patented Internal 3D Prism Finish along with Yo-Zuri s Wave Motion Technology. In addition to these features each 3DB Crayfish... more | FREE shipping go to store |
 | Yo-Zuri 3D Inshore Twitchbait 3-1/2 Hard Bait Lure Chartreuse The Yo-Zuri 3D Inshore Twitch Bait is a slow sinking saltwater lipless hard bait fishing lure. Designed to be fished in shallow water the 3D Inshore Twitch Bait is an exceptional choice for fishing grass flats oyster bars or working troughs along the... more | $10.81 $7.96 go to store |
| Best Seller  | Yo-Zuri 3D Inshore Popper 2-3/4 Black Silver Floating Top Water Hard Bait Lure Yo-Zuri 3D Inshore Popper is a floating top water saltwater hard bait fishing lure. The 3D Inshore Popper has a large mouth that creates a lot of splashing action great colors with Yo-Zuri s patented 3D prism finish. Two saltwater grade treble hooks... more | $11.87 $11.00 go to store |
 | Crstal Minnow Deep Diver Walleye (F) 90MM 3-1/2 Hard Bait Lure Crystal Minnow Deep Diver Walleye hard bait lures reflect all subsurface light for the utmost visibility even at maximum depth’s and speeds. This highly effective trolling bait (recommended speed at 1-4 knots) creates a tight wiggling pattern that... more | $18.88 $12.32 go to store |
 | Crstal Minnow Deep Diver Walleye (F) 90MM 3-1/2 Hard Bait Lure Crystal Minnow Deep Diver Walleye hard bait lures reflect all subsurface light for the utmost visibility even at maximum depth’s and speeds. This highly effective trolling bait (recommended speed at 1-4 knots) creates a tight wiggling pattern that... more | go to store |
 | Yo-Zuri Mini 2 Squid Jig Floating Hard Bait Lure Orange Yo-Zuri’s Mini Squid Jig series features a strikingly brilliant Holographic Internal Prism Finish. Each Mini Squid Jig hard bait lure contains “Glow-in-the-Dark� belly accents for added brightness even in the murkiest of waters. The Mini Squid... more | FREE shipping go to store |
 | Yo-Zuri 3DB Jerk Bait 90mm 3-1/2 The new 3DB baits from Yo-Zuri have two features that Catch Big Bass. The internationally patent pending 3D Internal Prism and Wave-Motion Vibration spark an instant bite response. All 3DB Series lures have a patented ribbed belly that creates... more | go to store |
 | Yo-Zuri 3DS Minnow 2-3/4 Suspending Gold Black Hard Bait Lure The Yo-Zuri 3DS Minnow is a tournament-level hard bait that has a tight wiggle action when fished with a straight retrieve. This flat-sided bait when fished in a twitch-pause-retrieve style produces an erratic action unlike any other jerkbait. The... more | $10.81 $8.99 FREE shipping go to store |
 | Yo-Zuri Crystal 3D Minnow 4-3/8 Hard Bait Fishing Lure Update your fishing kit with the Yo-Zuri America Crystal 3D Minnow. It is designed with an authentic life-like appearance to attract the attention of fish to your line. Made of polycarbonate the Yo-Zuri minnow offers year-round durability. This lure... more | go to store |
 | Yo-Zuri 3DB Crank 1.5 Mid-Runner Hard Bait Lure 60mm 2-3/8 Gizzard Shad The 3DB Crank 1.5 Mid-Runner is a 60mm 2-3/8 floating hard bait that has a diving range of 6-9ft of water depending on line size. It features Yo-Zuri s patented 3D prism and internal painted finishes that never chip or wear off. The round bill gets... more | $16.40 $11.99 FREE shipping go to store |
 | Yo-Zuri 2-3/4 3DS Minnow Hard Bait Lure Tennessee Shad The Yo-Zuri 3DS Minnow is a tournament-level hard bait that has a tight wiggle action when fished with a straight retrieve. This flat-sided bait when fished in a twitch-pause-retrieve style produces an erratic action unlike any other jerkbait. The... more | go to store |
 | Yo-Zuri Pins Minnow (S) 70mm 2-3/4 Hard Bait Lure The Yo-Zuri Pins Minnow is a 70mm 2-3/4 floating hard bait fishing lure. Designed for use in freshwater for a wide variety of species including Trout Bass and panfish. This lure features two treble hooks and top quality Japanese color patterns to... more | $16.76 $9.14 go to store |
 | Yo-Zuri Floating 3DB Popper Topwater Hard Bait Lure Bone The Yo-zuri 3DB Popper is a top-of-the-line hard bait topwater popper fishing lure. The Internal 3D Prism Finish or new internal painted finish never wear or chip of. This is a very easy bait to fish and can be popped or fish with a walk the dog... more | $12.98 $7.96 go to store |
 | Yo-Zuri 3DS Minnow 4 Suspending Hard Bait Lure Black Silver The Yo-Zuri 3DS Minnow is a 100mm 4 tournament level hard bait fishing lure. It is suspending with a tight wiggle action on a straight retrieve and a quick darting action when fished as a jerk bait. This lure features two black nickel treble hooks and... more | $11.99 $9.99 FREE shipping go to store |
 | Crstal Minnow Deep Diver Walleye (F) 90MM 3-1/2 Hard Bait Lure Crystal Minnow Deep Diver Walleye hard bait lures reflect all subsurface light for the utmost visibility even at maximum depth’s and speeds. This highly effective trolling bait (recommended speed at 1-4 knots) creates a tight wiggling pattern that... more | go to store |
 | Yo-Zuri Mini 2 Squid Jig Floating Hard Bait Fishing Lure Blue Yo-Zuri’s Mini Squid Jig series features a strikingly brilliant Holographic Internal Prism Finish. Each Mini Squid Jig contains “Glow-in-the-Dark� belly accents for added brightness even in the murkiest of waters. The Mini Squid Jig can be fished... more | $10.79 $9.00 FREE shipping go to store |
 | Yo-Zuri Crystal 3D Minnow 4-3/8 Hard Bait Fishing Lure Update your fishing kit with the Yo-Zuri America Crystal 3D Minnow. It is designed with an authentic life-like appearance to attract the attention of fish to your line. Made of polycarbonate the Yo-Zuri minnow offers year-round durability. This lure... more | $11.99 $10.67 go to store |
 | Yo-Zuri 3D Inshore Topknock Pencil 4 Topwater Hard Bait Lure Mullet The Yo-Zuri 3D Inshore TopKnock Pencil is a floating topwater walk the dog style hard bait for fishing in saltwater for a wide variety of gamefish. This hard bait is 4 inches and 9/16 ounces and featured Yo-Zuri patented 3D internal prism finish that... more | $12.99 $11.69 FREE shipping go to store |
 | Yo-Zuri Hydro Minnow LC 6 Hard Bait Lure Ghost Black The Yo-Zuri Hydro Minnow Long Cast in the 6 inch and 1-1/4 ounce is a hard bait fishing lure designed for long distance casting from the land or the boat. It features a weight transfer system that shifts the balance to the rear of the bait during the... more | $11.99 $10.79 FREE shipping go to store |
 | Yo-Zuri Crystal 3D Minnow 5 1/4 Fishing Hard Bait Fishing Lure Sardine Update your fishing kit with the Yo-Zuri America Crystal 3D Minnow. It is designed with an authentic life-like appearance to attract the attention of fish to your line. Made of polycarbonate the Yo-Zuri minnow offers year-round durability. This lure... more | $20.57 $12.99 FREE shipping go to store |
 | Yo-Zuri Pins Minnow (F) 50mm 2 Hard Bait Lure The Yo-Zuri Pins Minnow is a 50mm 2 floating hard bait fishing lure. Designed for use in freshwater for a wide variety of species including Trout Bass and panfish. This lure features two treble hooks and top quality Japanese color patterns to target... more | $12.37 $8.96 go to store |
 | Yo-Zuri Pin s Minnow 70mm Hard Bait Fishing Lure The Yo-Zuri Pins Minnow is a 70mm 2-3/4 sinking hard bait fishing lure. Designed for use in freshwater for a wide variety of species including Trout Bass and panfish. This lure features two treble hooks and top quality Japanese color patterns to target... more | $12.99 $11.98 FREE shipping go to store |
 | Yo-Zuri Rattl n Vibe Mini Sinking Lipless Crankbait Hard Bait Fishing Lure 40mm 1-5/8 UV Pink Tiger The Yo-Zuri Rattl n Vibe Mini is a 1-5/8 inch (40mm) hard bait lipless crank bait fishing lure. It is designs for both open water and Ice fishing. It has perfect balance that allows it to be cast and retrieved or fished vertically. It is an excellent... more | $12.15 $10.48 FREE shipping go to store |
 | Yo-Zuri Mag Darter 5 Hard Bait Fishing Lure Bone The Yo-Zuri Mag Darter is 125mm 5 hard bait fishing lure. Designed with Yo-Zuri s patented magnetic weight transfer system for long distance casts even into a head wind. This bait features two triple strength saltwater treble hooks and through wire... more | FREE shipping go to store |
 | Yo-Zuri 3DB Crank 1.5 Squarebill Hard Bait Lure 60mm 2-3/8 Gizzard Shad The 3DB Crank 1.5 Squarebill is a 60mm 2-3/8 floating hard bait that has a diving range of 3 to 6ft of water depending on line size. It features Yo-Zuri s patented 3D prism and internal painted finishes that never chip or wear off. The squarebill... more | $14.98 $13.47 FREE shipping go to store |
 | Yo-Zuri 3D Inshore Twitchbait 2-3/4 Hard Bait Fishing Lure Sardine Color The Yo-Zuri 3D Inshore Twitch Bait is a slow sinking saltwater lipless hard bait fishing lure. Designed to be fished in shallow water the 3D Inshore Twitch Bait is an exceptional choice for fishing grass flats oyster bars or working troughs along the... more | $13.28 $9.32 go to store |
 | Yo-Zuri Crystal 3D Minnow 3-1/2 Hard Bait Fishing Lure Update your fishing kit with the Yo-Zuri America Crystal 3D Minnow. It is designed with an authentic life-like appearance to attract the attention of fish to your line. Made of polycarbonate the Yo-Zuri minnow offers year-round durability. This lure... more | $14.05 $12.78 go to store |
 | Yo-Zuri 3D Inshore Popper 90 Bone Topwater Hard Bait Lure Yo-Zuri 3D Inshore Popper is a topwater saltwater hard bait fishing lure designed for inshore or near shore gamefish. The 3D Inshore Popper is a saltwater popper with excellent balance for quick starting action around cover. Designed to be fished in... more | $11.69 $10.81 go to store |
 | Yo-Zuri Squid Jig Ultra Bait Aurora 3-1/8 Fishing Lure Luminous Pink Purple Yo-Zuri Squid Jig Ultra Bait Aurora 3-1/8 fishing lure in the luminous pink/purple color pattern. A top-of-the-line squid Jig Yo-Zuri’s Ultra Bait series features 3 sizes with strikingly brilliant and proprietary internal holographic prism finishes... more | $11.99 $10.79 FREE shipping go to store |
 | Yo-Zuri Hydro Minnow Long Cast 6 1-1/4oz Floating Hard Bait Yellow Mullet The Yo-Zuri Hydro Minnow Long Cast in the 6 inch and 1-1/4 ounce is a hard bait fishing lure designed for long distance casting from the land or the boat. It features a weight transfer system that shifts the balance to the rear of the bait during the... more | FREE shipping go to store |
 | Yo-Zuri 3DS Minnow 2-3/4 Suspending Ghost Shad Hard Bait Lure The Yo-Zuri 3DS Minnow is a tournament-level hard bait that has a tight wiggle action when fished with a straight retrieve. This flat-sided bait when fished in a twitch-pause-retrieve style produces an erratic action unlike any other jerkbait. The... more | go to store |
 | Yo-Zuri 3DB Crayfish Hard Bait Lure The 3DB Crayfish has molded legs which creates distinctive wave-motions and vibrations that from a long distance fish can detect with their lateral lines. This second patented feature of the Yo-Zuri 3DB Series of baits is the flash created by the 3D... more | $17.98 $8.13 go to store |
 | Yo-Zuri 7 1/2 Hydro Squirt Hard Bait Fishing Lure Drag Queen Color Yo-Zuri Hydro Squirt Weight: 1.5oz Length: 190mm The Yo-Zuri Hydro Squirt is the most realistic hard bait squid imitation on the market. The Yo-Zuri brand skirts found on each bait add to the irresistible wide swimming action. Designed to be cast or... more | $18.30 $14.96 go to store |
 | Yo-Zuri Crystal Minnow Deep Diver 5-1/4 Red Head Hard Bait Fishing Lure Yo-Zuri Crystal Minnow Deep Diver hard bait fishing lure reflects all subsurface light for the utmost visibility even at maximum depths and speeds. This highly effective trolling bait (recommended speed at 3-5 knots) creates a tight wiggling pattern... more | $18.99 $16.53 FREE shipping go to store |
 | Yo-Zuri 3DB Jerkbait 110 4-3/8 Gizzard Shad Suspending Hard Bait Lure The Yo-Zuri 3DB Jerk Bait 110 Gizzard Shad is a 110mm 4-3/8 inch suspending jerk bait. This bait is designed for fishing for freshwater species including Largemouth Bass Smallmouth Bass Walleye Striped Bass and Peacock Bass. This bait features Yo-Zuri... more | $18.93 $9.60 go to store |
 | Yo-Zuri Crystal 3D Minnow 3-1/2 Hard Bait Fishing Lure Update your fishing kit with the Yo-Zuri America Crystal 3D Minnow. It is designed with an authentic life-like appearance to attract the attention of fish to your line. Made of polycarbonate the Yo-Zuri minnow offers year-round durability. This lure... more | $13.96 $8.50 go to store |
 | Yo-Zuri 3DB Knucklebait Wire Bait Lure Pearl Shad The Yo-Zuri 3DB Knucklebait is a wire bait with a ball instead of a blade like a traditional spinnerbait. This fishing lure comes in 3D prism or painted ball versions. The painted are recommended for stained water and the prism for clear water... more | FREE shipping go to store |
 | Yo-Zuri RattlN Vibe One Knock Sinking Hard Bait Lure Matte Crayfish Yo-Zuri is proud to announce the next generation of our Rattl’n Vibe Series lipless crank bait series! Yo-Zuri is now offering a Rattl’n Vibe with a new single knock rattle the One Knock Rattl’n Vibe. The same great action most effective color... more | FREE shipping go to store |
 | Yo-Zuri 3 1/2 3D Inshore Twitchbait Hard Bait Fishing Lure Mullet Color The Yo-Zuri 3D Inshore Twitch Bait is a slow sinking saltwater lipless hard bait fishing lure. Designed to be fished in shallow water the 3D Inshore Twitch Bait is an exceptional choice for fishing grass flats oyster bars or working troughs along the... more | go to store |
 | Yo-Zuri Sinking Squid Calamari Jig 3.75 Ultra Bait Glow LUMINOUS GREEN A1683-LM Yo-Zuri Squid Jig Lure Ultra Bait Model: A1683 Type: Sinking Length: 3 3/4 95mm Weight: 5/16oz A top-of-the-line Squid Jig Yo-Zuri?s Ultra Bait series features 3sizes with strikingly brilliant and proprietary internal HolograpahicPrism Finishes in five... more | $11.99 $10.79 FREE shipping go to store |
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